How we earned our stripes with Adidas.

Over the years, I have worked on various design, animation and motion graphics projects for the famous German apparel and footwear corporation that is Adidas.

I got my first project for the brand in 2017, after entering an animation competition with the Japanese-based international magazine, Shift.jp. The 30-second trailer used the Adidas Trefoil logo (緒に - Issho ni) and text based on the ancient proverb 'If you want to go fast, go alone' it featured base jumping footage mixed into a moving collage of hand-drawn-illustrations and selected brand elements.

Since then, I have worked for them via several independent agencies such as The Midnight Club and Oliver Agency.

Please note: When I edit these showreel examples I obviously highlight my own art direction, animation and motion design contributions but that certainly doesn't mean that I am entirely responsible for every visual shown. I have been fortunate to collaborate with many exceptionally talented colleagues — those that I can recall at the time of writing are listed below:

Adidas x Arsenal — Social

Adidas x Arsenal — Social
Agency: The Midnight Club

Adidas x Juventus — Social

Social media videos for Adidas x Juventus 23/24 home kit launch collaboration.

World Cup 2022 — Adidas

Animated banners for Adidas World Cup 2022 campaign.

Milan Forum Block Party — Adidas

Adidas x Footlocker
Forum Block Party, Milan

Adidas, Together - Title

Trefoil title animation for 'Adidas - Go Together'.
( Trefoil Title ) 一緒に - Issho ni

Animation: Warwicka
Music: Pastor T. L. Barrett and the Youth for Christ Choir, Nobody Knows (1971)

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